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Marketing ExecutiveJob offer
Inspiring people to realise their potential Marketing Executive Ref No: IRIGB342737 Location: Leeds Contract Type: Permanent Salary: Competitive with bonus, plus benefits   We have a fantastic opportunity for a passionate, driven Marketing professional to join our Cascade HR Marketing team within our Human Capital Management (HCM) division in Leeds.   This role is important as you'll be responsible for developing, executing and evaluating a wide range of on and offline marketing campaigns.    What will you be doing?   As a Marketing Executive in this team, your day-to-day tasks will typically involve the following:   Working with the Marketing Manager and Marketing Director to develop customer marketing and retention campaigns; Building and executing a full customer marketing schedule; Creating and delivering customer communications including newsletters and campaigns using marketing automation / email software; Working to agreed targets and KPIs including lead generation, customer engagement and retention rates; Organising and facilitating marketing events (including online events and webinars); Using marketing tools to extract and segment data; Evaluating event and campaign results and suggesting improvements for future plans; Keeping the wider business up-to-date on customer communications and offerings; Regularly attending account management and product development team meetings and using the knowledge gained to inform future plans; Working with the wider marketing team to produce relevant literature for the customer base, e.g. case studies, factsheets and guides; Promoting the IRIS brand in a friendly, professional manner.   What skills and experience do you need to have? This position is a great opportunity for an enthusiastic Marketing professional with end-to-end campaign management experience and a passion for increasing lead generation to develop sales pipeline. It's essential that you've managed B2B marketing campaigns and creating and sending marketing communications using automation tools.     As this is a high-profile role within our Marketing team and therefore visible to senior stakeholders, it's also really important that you're an excellent listener and communicator and have good organisation and presentation skills.    Finally, occasional travel to marketing events across the UK will be required at certain times.   Who are we?   IRIS Software Group is the UK's largest provider of business-critical software and services to the UK accountancy and payroll sectors. Our solutions are delivered as a choice of integrated on-premise software and cloud-based applications. We serve over 21,000 Accountancy Practices and more than 80,000 SMEs, corporates, and payroll bureaus across a wide range of industry sectors.   Why you should apply...   At IRIS, we believe in creating a culture of engagement and reward to develop employee potential and offer long-term career success. To help with that, we offer the following:   Generous holiday allowance Private medical healthcare Life assurance Pension Competitive salary and bonus scheme Additional benefits, such as Bike to Work, Childcare Vouchers and discount schemes.   What's more, you'll be joining a friendly, energetic and high-performing team at our One City West office near to the Elland Road stadium in near Leeds... so if you're interested in being part of this, click on the 'Apply’ button at the top of this page!     Equal Opportunities: IRIS is an equal opportunity employer and is fully committed to a policy of treating all its employees and job applicants equally.   IRIS will take all reasonable steps to employ, train and promote employees on the basis of their experience, abilities and qualifications without regard to race, colour, ethnic origin, nationality, national origin, religion or belief, sex, sexual orientation, gender reassignment, marital or civil partnership status, age, or disability.   IRIS is committed to applying its equal opportunities policy statement at all stages of recruitment and selection
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